In general, mobile device users in the United States download their apps through app stores that come preinstalled on their devices’ operating systems. For most Americans, that means they are shopping on the Apple App Store on iOS, or the Google Play store on Android. Operating systems and app stores [...]
Recently, Graham Dufault, senior director of public policy, shared perspectives from ACT | The App Association and its members in a U.S. House of Representatives hearing before the Energy and Commerce Committee’s Consumer Protection and Commerce Subcommittee on Federal Trade Commission (FTC) oversight. The Subcommittee held this hearing to discuss [...]
The latest numbers for online ad fraud are in— 2020 was a great year for ad pirates. Ad fraud, or ad piracy, occurs when bad actors divert ad revenue intended for legitimate websites (or in some cases, the original content is paid and is not supposed to include ads) to [...]
Over the last several years, regulators, Congress, and most recently state legislatures, have been taking a hard look at “big tech” companies, the relationship they have with small businesses, like our members, and have raised concerns about competition in the digital market. We also have concerns. Real-life concerns that transcend [...]
Version française ici On 13 July 2021, ACT | The App Association continued its App Makers Tour of Europe. During our third stop in France, local app developers, policymakers, industry representatives, and regulators shared their views on the local app economy and the opportunities and challenges developers face today. Our [...]