On October 3, 2023, the App Association participated in the United States Patent and Trademark Office’s (USPTO) annual Roundtable on Future Strategies for Anti-counterfeiting and Anti-piracy. At this event, the App Association represented the perspective of our small business software developer community that benefits from cost-effective online mechanisms to protect [...]
International Talk Like a Pirate Day (TLAPD) emerged in the mid-‘90s as a day for people across the globe to “talk and act like pirates for the day,” and although this somewhat unserious observance started as a joke by two friends, we appreciate the opportunity to celebrate the importance of [...]
In general, mobile device users in the United States download their apps through app stores that come preinstalled on their devices’ operating systems. For most Americans, that means they are shopping on the Apple App Store on iOS, or the Google Play store on Android. Operating systems and app stores [...]
The latest numbers for online ad fraud are in— 2020 was a great year for ad pirates. Ad fraud, or ad piracy, occurs when bad actors divert ad revenue intended for legitimate websites (or in some cases, the original content is paid and is not supposed to include ads) to [...]
We realize it’s way more fun to talk and write about all the cool stuff happening in the mobile app economy than to look at piracy problems facing the industry. Unfortunately, app piracy is still a thing—and it’s probably growing—which means Congress is looking to do something about it. The [...]