ACT | The App Association gives a voice to small technology companies. Our mission is to help members promote an environment that inspires and rewards innovation while providing resources to help them raise capital, create jobs, and continue creating incredible technology.
About us
Our members are innovators who develop mobile technology products that power the growth of the internet of things (IoT) across multiple sectors of the economy. As a global organisation for small-to-medium technology enterprises (SMEs), we work with industry leaders and entrepreneurial innovators who develop products and services that improve productivity, accelerate learning, deliver entertainment, and promote healthier lifestyles. Together, we represent the growing diversity of the global technology ecosystem.
Our mission in the United Kingdom (UK)
- Provide valuable guidance, events, and insight to our growing community of UK tech innovators, including app developers and IoT manufacturers
- To act as a leading industry voice on the app economy to policymakers and the global business community
- Create an environment where innovative internet of things (IoT) businesses can thrive, driving UK prosperity
- Promote awareness amongst tech SMEs about how the use of patented and standardised technologies aid innovation
- Champion transparent access to standard-essential patents (SEPs) for SMEs under fair, reasonable, and non-discriminatory (FRAND) terms
What we can do for you
Our team of experts advocate on your behalf and ensure that policymakers hear and understand your concerns, shaping government decisions that affect your company. We arrange face-to-face meetings between members and policymakers to ensure your voice is heard.
Our advocacy work spans the UK, European Union (EU), and United States (U.S.), where we regularly meet with policymakers, helping them understand the needs of our members. This gives us a truly global perspective, helping our members who trade across borders.
We regularly publish analyses to increase your knowledge of regulation, policy developments, and best practices that may influence how you design your products or grow your business.
Our tools and best practices are designed to make compliance easier for you, which helps to increase your current and potential customers’ confidence in your company.
Our policy priorities reflect the opportunities and challenges today’s small IoT innovators and app developers face in the mobile economy. This includes protecting your intellectual property, addressing the digital skills gap, and ensuring continued economic growth.
Recent Posts
AI, Standards, and the Future of Green Tech Investment
Mike Griffin doesn’t do hype cycles. He’s a UK-based developer with decades of experience working across EU and UK innovation and research programs. [...]
A Scroll Down Membership Lane: February 2026’s Member Mondays
ACT members drive the innovation that powers our digital world. Each month, through our Member Monday series, we showcase these trailblazing small businesses [...]
ACT | The App Association Comments on Android Update Announcement from Google
WASHINGTON – Google’s recent announcement on changes to third-party payment and app stores available on Android and the resolution of the dispute between [...]
ACT| The App Association Comment on App Store Announcement from Competition Markets Authority, Apple, and Google
LONDON - ACT | The App Association (ACT) welcomes Apple and Google’s recently announced commitments around the App Store and Google Play in [...]
ACT | The App Association Statement on Financing and Scaling Report
LONDON - Commenting on the Government’s response to the House of Lords Science and Technology Committee report on Financing and Scaling UK Science [...]
A Scroll Down Membership Lane: January 2026’s Member Mondays
ACT | The App Association’s members drive the innovation that powers our digital world. Each month, through our Member Monday series, we showcase [...]
